Guadalajara, Jalisco — 333 Latinoamérica announced the II Carrera Deportiva 333 Experience Congress Latinoamérica 2026, which will take place at Parque de los Colonos as part of the seventh edition of the regional congress that brings together executives and leaders of the Latin American pork industry each year.
The race will take place on 18 November 2026, is organized by 333 Spork Club and has a purpose that goes beyond competition: 100% of the registration proceeds will be donated to maintaining the public spaces used during the race.
This year's event is limited to 100 spots, a production and logistics decision that the organizers chose not to make flexible. In 2025, the first edition of the race brought together more than 30 industry leaders, who ran together for the first time as part of the conference experience.
"At 333, we understand that a strong industry is built by strong men and women, and that starts with the body itself, not just the balance sheet", said Reinaldo Cubillos, founder and LATAM General Director of 333 LATAM. "The race is not an activity alongside the conference: it is another expression of our purpose of bringing people and companies together to create collective value. Here, that union happens in motion".
A purposeful registration
Dedicating all proceeds to the care of the public spaces that host the race is consistent with the congress’s philosophy: generating collective value and making a lasting impact on the communities that welcome it. Every runner who registers not only experiences it, but also contributes directly to the host city.
Sport, health, and an industry that leads by example
The II Sports Race 333 is part of the congress’s strategic vision, which links sport and health with the discipline required by business leadership. Pork protein produced by the industry itself, which is part of the 333 Experience Congress, is presented as a symbol of an active lifestyle and of an industry that proudly positions itself, beyond any technical or nutritional recommendation.
The race also serves as an informal networking space for conference attendees: share the physicaleffort before sitting together on panels and in workshops deepens trust among peers,one of the central pillars of the 333 Experience Congress.
Registration is now open at https://www.rockthesport.com/es/evento/2a-carrera-333. Given the limited capacity, the organization recommends booking in advance.
Details of the II Sports Race 333
| Date | 18 November 2026 at 08:00h |
|---|---|
| Headquarters | Parque de los Colonos, Guadalajara, Jalisco, Mexico |
| Organizes | 333 Spork Club |
| Slots | 100, subject to availability |
| Use of the proceeds | 100% of the maintenance of the public spaces used during the race |
| Registrations | rockthesport.com/es/event/2a-race-333 |
333 Experience Congress is not an event: it is the trusted infrastructure that Latin American pig farming needs to make decisions with a shared vision.
9 of October 2026 | Press 333 | Experience Congress |
